What is Gen Y looking for??

Gen Y is too big to ignore!!

Citizen Engagement

The study points out that 87% of those who volunteer bought a product that supported a cause in the past year compared to just 48% of non-volunteers.

Can brands bring any change in their lives?

Do you know that millions of people struggle with hunger and poverty?

What cause does your brand support?

It takes more than a pretty green label to demonstrate a brand's value..

Are you a responsible citizen?

Everyone in his/her early years thinks of contributing towards the society’s betterment. But only few take up the challenge.

Saturday, 31 May 2014

Domex | Every Bottle Helps | Unicef | You Click Domex Contributes!


Click-Domex-Contributes-Unicef
The Unilever Foundation and Domestos have joined forces with UNICEF to help improve access to basic sanitation for hundreds of thousands of people in areas that need it most.
As part of this partnership, Domestos is giving its consumers the opportunity to help improve access to basic sanitation through contributing 5% of its average proceeds received from the sale of specially marked bottles of Domestos in select countries to support UNICEF’s CATS programmes.